About Us


To create a superior Global Insurance company as the single largest player in the market through innovation in products, pricing, packaging and distribution, thereby revolutionizing the industry.

Mission Statement

To deliver outstanding profitability for the benefit of our customers, our employees and our shareholders while providing premium service.

Code of Conduct And Work Ethics

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The formation of Adamjee Life is a result of the partnership between Adamjee Insurance and Hollard, South Africa. Both partners are well established and have a glorious legacy of providing to quality need based insurance product and services to the Pakistani market for over 60 years. The local market knowledge and international product and servicing expertise gives Adamjee Life valuable consumer and market insight and the capability to provide comprehensive solutions to the clients insurance product and servicing requirements.

Our technical expertise exists not only in Pakistan but also South Africa through our collaboration with Hollard Insurance Co. Ltd, the largest private insurance group in South Africa which has invested sizeable amounts in emerging markets. Hollard has over 30 years of experience in designing and distributing insurance products and providing unmatched service to its clients.

Adamjee Life is backed by Nishat Group, which is one of the leading and most diversified business groups in South East Asia with fixed/current assets of over Rs. 500 billion (US$ 5 billion), it ranks as the top business house of Pakistan. The group has strong presence in three most important business sectors of the region namely Textiles (Nishat mills, Nishat Linen), Cement (D.G. Khan Cement) and Financial Services (MCB), (Adamjee Life Assurance Co. Ltd.) and (Security General). In addition, the Group also has reasonable market share in Aviation (Pakistan Aviators) Power Generation (Nishat Power Ltd.), Paper products (Nishat Shoaiba Paper Mills) and Aviation (Pakistan Aviation and Aviators Ltd.).
With a strong and highly trained team of relationship managers and Financial Advisors, state of the art policy management and claims processing system and strong financial backing Adamjee life is geared to provide complete and exclusive round the clock service to its customers and clients. Our long term commitment ensures that the needs of our customers are always taken into account and is our prime consideration. Adamjee Life is redefining the life insurance paradigm by focusing on customers first. The service process is responsive, personalized, humane and compassionate and is developed to provide complete peace of mind to our clients. So that you can focus on what you do best and leave the rest to us.

1) Trust: Uphold Customers “Trust”.

2) Value Creation: Create Value in everything you do for your internal and external customers and for the society at large.

3) Transparency: Transparency to protect interest of the Company, its shareholders, customers and employees.

4) Respect: Mutual respect and inclusiveness at work.

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